- How soon do I see results?
- Your first check runs within an hour of adding a brand, and you'll have a score the same day. Trends need about two weeks of history to mean anything.
- What counts as a question?
- A question is one thing a buyer might ask an AI assistant — “best noise-cancelling headphones”, for example. We write them for you when you add a brand, and you can edit them.
- Can I track a person instead of a brand?
- Yes. Add a named executive, founder or spokesperson the same way you'd add a brand — their name, title and organisation, no website needed — and we research their public record, their peers and the questions people ask about them. They're tracked at your plan's depth, using one of your brand slots.
- Do you only track questions that name my brand?
- The opposite. Most of your questions deliberately don't name you, because being named when you weren't asked for is the whole point, and only those count towards your visibility. A few do name you, to check what AI says when someone asks about you directly and whether it's true. Your brand's overview sets the two side by side.
- My brand is small. Is this worth it?
- Scores are relative to your category, not to Apple. A small brand that AI names on its niche questions scores well.
- Can I cancel?
- Any time, yourself, from Plans & billing — no email, no notice period. You keep everything until the end of the period you've paid for, and after that the account stays open on Free with all of its history, so nothing you've measured is lost.
- Does the free trial cover everything?
- Nearly. You get Pro for 14 days on one brand: every section, alerts, reports, the API and the AI assistant connector. Three brands, extra markets and Knowledge from your own website and files start when the trial converts. A card is needed to start and nothing is charged until the trial ends.
- What if I need more brands than my plan covers?
- On any paid plan you can add brands one at a time for $69 a month each, from Plans & billing. Each is tracked at your plan's depth. For SSO or custom terms, that's Enterprise: get in touch and we'll size it with you.
- Can I track a brand in more than one country?
- Yes, on Pro and Agency. Every brand is checked as someone in its home market would ask. Add up to 4 more countries per brand for $49 a month each: the same questions are asked from there, so you can see where AI recommends you and where it doesn't.
- What if more of my team need logins?
- Pro comes with 3 seats and you can buy more one at a time for $69 a month each, from Plans & billing. Agency has unlimited seats, so the whole team can sign in.
- What can I do with the API?
- On Pro and Agency, read your brands from your own dashboards and spreadsheets: each brand's Flare score and its history, how each AI engine treats it, share of voice against competitors, and its questions, accuracy claims, recommendations and sources. It reads and changes nothing. A key can be limited to one brand, so a client's dashboard shows only that client, and every address can return a table for Google Sheets.
- Can I ask Claude or ChatGPT about my brands?
- Yes, on Pro and Agency. brandflare has an MCP server, which is how an AI assistant connects to another product. Add its address to Claude, ChatGPT, Cursor or any assistant that accepts one, sign in, and ask in plain English: how a score moved this month, which questions you're missing from, what AI is getting wrong about you, what to fix first. The assistant reads what the API reads and changes nothing.
- Can I get a report on a brand without tracking it?
- Yes, on Agency, with a one-off report for $99. We research the brand, you review its competitors and questions, and it is checked once across all five engines. You get the results in the app with the PDF and PowerPoint, and it doesn't use a brand slot.
