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Doritos is a snack brand owned by Frito-Lay, a division of PepsiCo, that specializes in flavored tortilla chips and related snack products. The brand offers a diverse product lineup including classic varieties like Nacho Cheese and Cool Ranch, as well as innovative options such as Flamin' Hot, protein-enhanced chips, and Simply NKD varieties. Positioned around bold flavors and distinctive crunch, Doritos markets itself as a way to inspire boldness and fun in consumers through its iconic snack offerings.
How this score is built
Based on 12 judged answers over the trailing 16 days.
